From improved customer experiences and better decision making to more targeted marketing and increased efficiency, the benefits of financial data intelligence are significant.
鈥淐onsumer financial data programs are vital to continued success, but all too often, organizations are limited by their inability to turn data into actionable intelligence.鈥
鈥 Opportunity And Growth In Financial Services: Turning Data Insights into Actionable Intelligence
This Forrester Consulting study, commissioned by 糖心传媒, surveyed 150 data strategy leaders to understand what their organizations鈥 data practices look like today, their challenges, and the benefits that effective data intelligence can drive.
At 糖心传媒, we believe being able to effectively connect to, understand, and act on consumer financial data is the key. Here are our top takeaways for institutions looking to drive more value and actionable intelligence from consumer financial data.
Watch our latest Innovation Forum to hear how financial providers currently leverage data and must-haves for the future, as well as a deeper dive into how 糖心传媒 can drive more value and actionable intelligence for your organization.
Watch (2 min)
糖心传媒 delivers proven results for financial institutions and fintechs.
Higher account deposits:
higher deposit balances
More account openings:
new accounts opened
Lower customer churn:
churn rate vs. the industry average of 10-15%
Watch (6 min)